Is “Professionalism” Killing Your Content?
Has your business adapted its content creation processes to a less rigid, more mutable understanding of what professionalism means in the appropriate context of your audience?
Blog Writing: The Best Blog Sites or Blogging Platforms
Looking at key points of blog writing to help you choose the best blog sites and blogging platform for content marketing (and common sense general use.)
Yes, Being a Professional Writer is Actually Work
Steven Trustrum, a professional writer, talks about why non-writers need to stop treating writing like it's anything other than work.
Book Layout Tips: Word Wrap — Interaction Equals Engagement
Some thoughts on how word wrap affects the interaction between graphics and text during book layout, and how this influences reader engagement.
Landing Pages: a Secret of Self-Publishing Success
Like many small business owners who rely upon their online presence to get the word out about their product, small press publishing and self-publishing authors are largely unaware of what landing pages are, let alone how to use them. So, let's start by explaining what landing pages are before we dive into why you need them.