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Read more about the article Is “Professionalism” Killing Your Content?

Is “Professionalism” Killing Your Content?

  • Post author:trustrum
  • Post published:November 8, 2021
  • Post category:Marketing/Writing and Editing
  • Post comments:0 Comments

Has your business adapted its content creation processes to a less rigid, more mutable understanding of what professionalism means in the appropriate context of your audience?

Continue ReadingIs “Professionalism” Killing Your Content?
Read more about the article SEO and Accessibility Don’t Have to Fight Each Other

SEO and Accessibility Don’t Have to Fight Each Other

  • Post author:trustrum
  • Post published:November 4, 2019
  • Post category:Accessibility/SEO/Web Design/Writing and Editing
  • Post comments:0 Comments

SEO and Accessibility Can Work Together SEO and accessibility are two different aspects of web design and content creation, both of which are still evolving. As they do so, companies…

Continue ReadingSEO and Accessibility Don’t Have to Fight Each Other
Read more about the article Content Marketing Requires Elevating Your Content

Content Marketing Requires Elevating Your Content

  • Post author:trustrum
  • Post published:April 14, 2019
  • Post category:Marketing/Writing and Editing
  • Post comments:0 Comments

Don't confuse creating content with the intent to sell with content marketing. There are three key elements you must know to transform the former into the latter.

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Read more about the article Blog Writing: The Best Blog Sites or Blogging Platforms

Blog Writing: The Best Blog Sites or Blogging Platforms

  • Post author:trustrum
  • Post published:November 4, 2018
  • Post category:Blogging/Marketing/SEO/Writing and Editing
  • Post comments:1 Comment

Looking at key points of blog writing to help you choose the best blog sites and blogging platform for content marketing (and common sense general use.)

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Read more about the article Yes, Being a Professional Writer is Actually Work

Yes, Being a Professional Writer is Actually Work

  • Post author:trustrum
  • Post published:June 10, 2016
  • Post category:On the Job/Writing and Editing
  • Post comments:1 Comment

Steven Trustrum, a professional writer, talks about why non-writers need to stop treating writing like it's anything other than work.

Continue ReadingYes, Being a Professional Writer is Actually Work
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