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Read more about the article Dealing with a social media troll via monetization

Dealing with a social media troll via monetization

  • Post author:trustrum
  • Post published:July 8, 2026
  • Post category:Content Strategy/Marketing/Social Media
  • Post comments:0 Comments

Let me explain how I use social media trolls to monetize my products, turning them into profit sources and link-building assets.

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Read more about the article Is “Professionalism” Killing Your Content?

Is “Professionalism” Killing Your Content?

  • Post author:trustrum
  • Post published:November 8, 2021
  • Post category:Marketing/Writing and Editing
  • Post comments:0 Comments

Has your business adapted its content creation processes to a less rigid, more mutable understanding of what professionalism means in the appropriate context of your audience?

Continue ReadingIs “Professionalism” Killing Your Content?
Read more about the article Blog Writing: The Best Blog Sites or Blogging Platforms

Blog Writing: The Best Blog Sites or Blogging Platforms

  • Post author:trustrum
  • Post published:November 4, 2018
  • Post category:Blogging/Marketing/SEO/Writing and Editing
  • Post comments:1 Comment

Looking at key points of blog writing to help you choose the best blog sites and blogging platform for content marketing (and common sense general use.)

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Read more about the article Yes, Being a Professional Writer is Actually Work

Yes, Being a Professional Writer is Actually Work

  • Post author:trustrum
  • Post published:June 10, 2016
  • Post category:On the Job/Writing and Editing
  • Post comments:1 Comment

Steven Trustrum, a professional writer, talks about why non-writers need to stop treating writing like it's anything other than work.

Continue ReadingYes, Being a Professional Writer is Actually Work
Read more about the article Book Layout Tips: Word Wrap — Interaction Equals Engagement

Book Layout Tips: Word Wrap — Interaction Equals Engagement

  • Post author:trustrum
  • Post published:January 4, 2016
  • Post category:Marketing/Product Design/Publishing
  • Post comments:0 Comments

Some thoughts on how word wrap affects the interaction between graphics and text during book layout, and how this influences reader engagement.

Continue ReadingBook Layout Tips: Word Wrap — Interaction Equals Engagement
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